Founded in November 2009 ANHUI KORRUN Co., Ltd. (Stock code: 300577), is a technology- based travel luggage company committed to creating high quality travel products. True to its mission, it believes that user experience is the starting point for any development and technological innovation. With its competitive strengths in products and efficient supply chain, it is a trustworthy travel solution provider with feature products including suitcases, backpacks, functional shoes and clothing.
As the first A listed luggage company in China, KORRUN has always stick to its mission of “To improve people’s travel gears and experience”. Abiding by the core corporate values of “Integrity & Diligence, Innovative & Practice, User First & Employee Development”, it has always made tremendous efforts “to be a respectable global leader in the travel goods business”.
KORRUN boasts two business models of B2B and B2C, where:
• The main goal of the B2B model is to spread its wings to the global world and become favored and preferred by global clients. KORRUN is renowned in the industry for its advanced R&D capabilities and outstanding original design. It has maintained long-term strategic partnerships with many famous global brands such as Nike and Decathlon. In the meantime, it actively promotes its global manufacturing and layout by means of establishing manufacturing facilities in Anhui, India and Indonesia.
• With regard to the B2C model, KORRUN has promoted its self-owned high-quality products through different E-commerce platforms, vertical tourism-based channels and new social media to achieve remarkable improvement in its business strategy and brand marketing. Its brand NINETYGO won several international awards including the Red Dot Design Award and IF Design Award in Germany. In addition, the brand has gained the certification of “Shanghai Brand” in 2018. In the same year, the automatic following suitcase Puppy1 launched by NINETYGO has been favored and preferred by both domestic and foreign mainstream media. Meanwhile, during the China International Import Expo, NINETYGO and DupontTM have co-launched an ultra-light suitcase featuring bullet-proof materials, which has received remarkable attention from major media such as CCTV.